“We can absolutely take pride in our results, given the backdrop of ongoing socioeconomic challenges and the fact that HEMIX reported just a 2.8% drop in 2024 on the previous year,” says Matthias Assmann, spokesman of the ElectronicPartner Executive Board, summing up.
Business growing in Germany and beyond
In 2023, the group’s home-market companies in Germany had to contend more strongly with industry challenges, reaching the same level as in the previous year. But in 2024, these companies emerged as clear winners, and the group achieved international growth of up 5.2%. ElectronicPartner Austria performed particularly well, especially thanks to its partnership with the country’s Climate and Energy Fund and its successful collaboration with PV supplier Energy3000. The Netherlands also showed a clear positive trend compared with 2023. In Switzerland, the partnership with high-end company that began in late summer 2024 had an impact on the results. After transferring its warehousing business to ElectronicPartner Switzerland, sales for the Swiss company increased in 2024 and are expected to continue to do so. “We expect that this effect will become even more marked in the coming months, as more and more companies from high-end company have become members of ElectronicPartner since last year and have also been handling their drop shipping through us since January 2025,” explains ElectronicPartner CEO Friedrich Sobol, responsible for the company in Switzerland.
Slight growth against the previous year for EP:
“Despite a persistently challenging environment, owner-run specialist retailers operating under the EP:brand have managed to increase their sales in 2024 by 1.4% compared with the previous year, reports Friedrich Sobol. The specialist retailers made the biggest gains with TV sets. The number of members in the entire specialist trade in Germany has also developed positively in 2024. There were 35 entries, twelve of them from other collaborations, and fourteen successful business transfers. One key project in 2025 will be the YoungPartner Masterclass, a two-year programme designed to train high-potential retailers to become future entrepreneurs.
MEDIMAX franchise partners invest in their stores
MEDIMAX increased its sales by 1.5% in 2024 compared with 2023.
The franchised specialist store chain now has nine more fully refurbished stores, two new store openings and two new franchise partners for 2024. “By investing in the MEDIMAX brand and its locations, entrepreneurs have demonstrated that they have found their home and the right concepts for success with us. In early 2025, we also welcomed two more new franchise partners – Rainer and Christopher Rilke – to MEDIMAX,” explains Friedrich Sobol. The number of stores incorporating kitchens into their retail space is also on the rise. Since the collaboration with MHK began, 190 kitchens have already been sold through MEDIMAX.
comTeam has its sights set on the future
In 2024, technology network comTeam celebrated its 40th anniversary, with a series of specialist events and a major partner conference in the autumn. Sales dipped slightly by 2.9%. But now that the coronavirus pandemic is behind us and the post-Covid effects surrounding flexible and mobile workstations have eased off, many companies are looking at how they can optimise their IT infrastructure and make it more efficient. They are also exploring what opportunities AI holds for them. “comTeam’s business is always looking ahead and focused on the long term. That’s why we have invested heavily in forward-looking services such as MSP Manager and training platform comTeach4you. Soon we will also have a distributor in the AI business on board for the very first time. We don’t just look at what our partner companies need now, but also at what the market needs and what our partners’ customers need tomorrow. The investments we’re making today for tomorrow are clearly paying off already,” reports Matthias Assmann, comTeam lead on the ElectronicPartner Board.
WENDEpunkt: a project-turned-company
ElectronicPartner launched the WENDEpunkt brand just one year ago, in response to the demand for the right renewable energy concept for electronics retailers. The project struck the right chord and was so successful that WENDEpunkt became a fully-fledged company in January 2025. Well over 100 member companies in the group have since joined WENDEpunkt and entered the renewable energies market following intensive training and qualification. Meanwhile, ElectronicPartner is attracting external companies that already specialise in PV and similar technologies, which also benefit from the services that the group offers. Moreover, WENDEpunkt has expanded its portfolio: initially consisting exclusively of PV system consulting, planning and installation, now heat pumps and smart eco-electricity tariffs form part of the offer. “From the very beginning, our goal was to provide specialist retailers with a holistic solution to sell renewable energies. We are opening up new income streams for entrepreneurs and, in doing so, supporting the energy transition,” says Friedrich Sobol.
Harnessing synergies – Telering and the new repair network
Mainz-based Telering and Düsseldorf-based ElectronicPartner have been closely collaborating for about six months. So far, this partnership has mainly allowed Telering members to order goods from the ElectronicPartner warehouse that are not available to them through their own group. In return, ElectronicPartner members and franchise partners receive direct, centrally managed access to the Weltfunk wholesale warehouse ranges. Now the two cooperative groups are going one step further and working together to set up a repair network. “The idea behind this is that every service order received by one of our members is processed within the member network. Our focus is on managing resources and spare parts efficiently, using capacities more effectively and ultimately generating more revenue for our member companies of course,” explains Matthias Assmann.
Outlook
The ElectronicPartner cooperative group is consistently overcoming the continuing market difficulties with long-term, sustainable projects that secure the position of affiliated member and partner companies for the future. Matthias Assmann sums up: “We are continuously building on our strengths, staying grounded with our retailer base. With new concepts, partners and business fields, we are setting course for a successful 2025.”