Business areas

ElectronicPartner offers companies various models for successful retail operations. These models are based on three core brands.


EP: stands for classic specialist retail. This is the concept for self-employed retailers who rely on a clear-cut product range, good advice and service. In Germany there are currently about 300 EP: specialty retailers.



MEDIMAX is the group’s specialist franchise retail chain. About 85 stores present a wide selection of products in a space of about 1,000 square meters. Based on the motto “Mehr Mensch. Mehr Technik.”, the local teams take care of their customers’ needs and find an individual solution for everyone of them.



The 800 comTeam partners find solutions for business customers in the information technology and telecommunications market. They work with both start-ups and small and mid-size companies as well as corporations.

In addition to these three core brands, ElectronicPartner has other lines of business. A total of more than 1,000 distributors in stationary retail are among the members of the buying group. These retailers are on the market either as ServicePartners or under their own names – without any visible connection to ElectronicPartner.  Moreover, the company is active in online retail through partnerships. For example, ElectronicPartner holds shares in and the mobilezone holding ag, which is currently the leading communications specialist on the German and Swiss market. ElectronicPartner conducts its whole business of telecommunication via mobilezone’s subsidiary company, the powwow GmbH.